B2C, Lottery Focus on the Consumer Roundtable Discussion Consumer Engagement Strategies; Moderator: Matt Strawn, President and CEO, Iowa Lottery Authority
n B2C, Lottery Focus on the Consumer
Roundtable Discussion Consumer Engagement Strategies
Moderator: Matt Strawn, President and CEO, Iowa Lottery Authority
Shannon DeHaven, Vice President, Digital Engagement, Pollard Banknote
Gregg Edgar, Executive Director, Arizona Lottery and
Chair of Marketing & Promotion Group for MUSL (Multi-State Lottery Association)
Gordon Medenica, Director, Maryland Lottery and Gaming Control Agency, Lead Director Mega Millions