Lottery
PGRI Interviews Jennifer Westbury, Executive Vice President of Sales and Customer Development, Pollard Banknote
PGRI Interviews Simon Butler, Founder and Chief Executive Officer, Abacus Lottery Solutions
PGRI Interviews Darrell Smith, Vice President, Sales & Marketing, SMARTPLAY
Panel Discussion: Moving the Needle Now; Maximizing Short-Term Results
Panel Discussion: Moving the Needle Now; Maximizing Short-Term Results
We can’t control jackpot rolls and economic trends. So, what are the levers we can control? Let’s talk rubber-hits-road issues (like promotional, marketing, sales and distribution and game development strategies) that make a difference to sales right now. How might Lottery’s efforts and resources be channeled for maximum impact and ROI, producing optimal outcomes/results, and driving sales today and this quarter? How do macro-economic and consumer-spending trends affect lottery player-ship? How do inflation, higher gasoline prices, or economic hardship in general affect lottery spend?
Moderator: Ryan Mindell, Deputy Executive Director, Texas Lottery
Panelists:
James Carey, Executive Director, New Jersey Lottery
Max Goldstein, Vice President Sales – Americas, Carmanah Signs
Gary Grief, Executive Director, Texas Lottery
Sarah Taylor, Executive Director, Hoosier Lottery
Brad Thompson, Vice President Sales & Marketing, Pollard Banknote
MUSL - Multi-State Lottery Association Panel Moderated by REBECCA PAUL, CEO, Tennessee Lottery & President of the World Lottery Association (WLA)
Moderated by REBECCA PAUL, CEO, Tennessee Lottery & President of the World Lottery Association (WLA) and Founder of Women's Initiative in Lottery Leadership (WILL)
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