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Unleash Your True iLottery Potential

| Susan Jason | iLOTTERY - eInstant

PRESENTED at LOTTERY EXPO NASHVILLE 2023

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Chris Shaban, EVP Global Business & Customer Development, Neogames
Rob Wesley, VP North American Customer Development, Neogames

WATCH Doug Pollard, POLLARD BANKNOTE

| Susan Jason | Retail

Click here to WATCH Doug Pollard,  Co-CEO POLLARD BANKNOTE 

Recorded LIVE at the European Lottery Congress 2023,  ŠIBENIK, CROATIA The Croatian Lottery (Hrvatska Lutrija) June 2023

WATCH Nadene Beyerbach, CARMANAH SIGNS

| Susan Jason | Retail

Click here to WATCH Nadene Beyerbach, CARMANAH SIGNS

Recorded LIVE at the European Lottery Congress 2023, ŠIBENIK, CROATIA The Croatian Lottery (Hrvatska Lutrija) June 2023

WATCH Moti Malul, CEO, NEOGAMES

| Susan Jason | iLOTTERY - eInstant

Click here to WATCH Moti Malul, CEO, NEOGAMES

Recorded LIVE at the European Lottery Congress 2023, ŠIBENIK, CROATIA The Croatian Lottery (Hrvatska Lutrija) June 2023

WATCH Simon Butler, CEO and founder ABACUS LOTTERY SOLUTION

| Susan Jason | Retail

Click here to WATCH Simon Butler, CEO and founder ABACUS LOTTERY SOLUTION

Recorded LIVE at the European Lottery Congress 2023, ŠIBENIK, CROATIA The Croatian Lottery (Hrvatska Lutrija) June 2023

 

Focus on Instants at Retail. Applying the most progressive strategies for driving Instants Sales at Land-Based Stores

| Susan Jason | Retail

Moderator: Mark Michalko, Executive Director, North Carolina Lottery

PRESENTED at SMART-TECH MIAMI 2023

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Focus on Instants at Retail.  Applying the most progressive strategies for driving Instants Sales at Land-Based Stores

Moderator: Mark Michalko, Executive Director, North Carolina Lottery

Matt Isaac, Senior Director Lottery Marketing, Pollard Banknote

Jeremy Kyzer, Vice President Sales, Scientific Games

Ryan Mindell, Deputy Executive Director, Texas Lottery

Randy Spielman, Deputy Executive Director of Product Development and Digital Gaming, North Carolina Lottery

Tom Seaver, Director, Colorado Lottery

 

WILL Session (Women’s Initiative in Lottery Leadership) Moderator: Rebecca Paul, President and CEO, Tennessee Education Lottery Corporation; President of the World Lottery Association (WLA)

| Susan Jason | Women's Initiative in Lottery Leadership

PRESENTED at SMART-TECH MIAMI 2023 -
Vivian Abdelmessih, Member of the Board of Directors, Scientific Games With a career in global corporate and investment banking
Rose Hudson, President & CEO, Louisiana Lottery Corporation
Maria Pinelli, Member of the Board of Directors, IGT
Wanda Young Wilson, Member of the Board of Directors of Bally’s
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A Timely Refresh Derek Gwaltney, Founder & CEO, Atlas Experiences

| Susan Jason | Retail

PRESENTED at SMART-TECH MIAMI 2023

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Panel Discussion: Moving the Needle Now; Maximizing Short-Term Results

| Susan Jason | Lottery

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Panel Discussion: Moving the Needle Now; Maximizing Short-Term Results

We can’t control jackpot rolls and economic trends.  So, what are the levers we can control?  Let’s talk rubber-hits-road issues (like promotional, marketing, sales and distribution and game development strategies) that make a difference to sales right now. How might Lottery’s efforts and resources be channeled for maximum impact and ROI, producing optimal outcomes/results, and driving sales today and this quarter?  How do macro-economic and consumer-spending trends affect lottery player-ship?  How do inflation, higher gasoline prices, or economic hardship in general affect lottery spend?     

Moderator: Ryan Mindell, Deputy Executive Director, Texas Lottery

Panelists:

James Carey, Executive Director, New Jersey Lottery

Max Goldstein
, Vice President Sales – Americas, Carmanah Signs

Gary Grief
, Executive Director, Texas Lottery

Sarah Taylor
, Executive Director, Hoosier Lottery

Brad Thompson
, Vice President Sales & Marketing, Pollard Banknot
e

Panel Discussion: Creating Alignment of Mission, Purpose, and Action

| Susan Jason | Owner/Management Structure

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Moderator: Rebecca Paul, President and Chief Executive Officer, Tennessee Education Lottery Corporation; President of the World Lottery Association (WLA)

Panelists: 

Jay Gendron, Chief Operating Officer Global Lottery, IGT

Lynne Roiter
, Secretary General, World Lottery Association; former CEO of Loto-Québec

John Schulz
, President, Americas and Global Instant Products, Scientific Games

Matt Strawn
, President and Chief Executive Officer, Iowa Lottery

Lorne Weil
, Executive Chairman, Inspired Entertainment

Jennifer Westbury, 
Executive Vice President, Sales & Customer Development, Pollard Banknote

Panel Discussion: Customer Relationship Management (CRM)

| Susan Jason | Responsible Gaming (CRM)

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"Digital Lottery" (Players Clubs, Loyalty Programs, Second-Chance programs, digital apps and digital strategies) provides the tools that engage the players in the ongoing interactive relationship that moves us from mass-market-segmentation to micro-targeting to forging the one-to-one relationship that is the future of consumer-facing businesses.  Customer Relationship Management (CRM) is the framework that focuses those efforts onto the consumer – not just integrating but harmonizing the variety of "Digital Lottery" initiatives and tools into a holistic/synergistic strategy.  The next generation discussion revolves less around “channels, media, and platforms” and more around the customer, as CRM moves us from the product-driven world of the past to the customer-driven world of the future.

Moderator:

Gretchen Corbin, President & Chief Executive Officer, Georgia Lottery Corporation

Panelists:

Marcus Glasper, Executive Director, Washington Lottery

Merv Huber
, Sr. Director, Digital Growth, Scientific Games

Stefano Monterosso
, Sr. Vice President Global Lottery Product and Sales, IGT

Drew Svitko
, Executive Director, Pennsylvania Lottery

Panel Discussion: iLottery – If We Knew Then What We Know Now

| Susan Jason | iLOTTERY - eInstant

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Panel Discussion: iLottery – If We Knew Then What We Know Now

The very first U.S. lottery to sell a game online was Minnesota back in 2010. Since then, and the implementation of twenty more ilotteries, what have proven out to be the relevant insights, advancements, and keys to success? How have our ideas changed over that time – i.e. what might we have done differently if we had a do-over? What are some current assumptions or methods of operations that we can expect to change in the coming years?  How do online casinos and sports betting influence the online players’ journey and otherwise affect the iLottery sector?  How many states will be offering lottery products online two years from now? 

Moderator: John Martin, Director, Maryland Lottery and Gaming

Panelists:

David Barden, President & CEO, New Mexico Lottery

Amy Bergette, 
Vice President, Digital Content Studio, Scientific Games

Brad Cummings, 
Founder & CEO, EQL Games

Mike Lightman
, Chief Commercial Officer, Instant Wing Gaming (IWG)

Julin Shaw
, Sr. Director, Brand Marketing & Business Development, NeoPollard

Frank Suarez
, Executive Director, DC Lottery

Bishop Woosley
, Senior Advisor, Jackpocket

The Players Project: Live!

| Susan Jason | Retail

Retail Modernization Panel Moderated by GARY GRIEF, Executive Director, Texas Lottery

| | Retail

Moderated by GARY GRIEF, Executive Director, Texas Lottery

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MUSL - Multi-State Lottery Association Panel Moderated by REBECCA PAUL, CEO, Tennessee Lottery & President of the World Lottery Association (WLA)

| | Lottery

Moderated by REBECCA PAUL, CEO, Tennessee Lottery & President of the World Lottery Association (WLA) and Founder of Women's Initiative in Lottery Leadership (WILL)

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