All Category Archives
LOTTERY EXPO 2014- Panel Discussion: Bridging the gap between the online and off-line worlds
Moderator: Paul Jason, Chief Executive Officer, PGRI Andrew Leeper, Creative Cordinator, Texas Lottery CommissionJohn Pittman, Vice President Marketing, INTRALOT USA Tom Shaheen, Executive Vice Preident, Business Development, Linq3 |
LOTTERY EXPO 2014 -Panel Discussion: How Content Marketing is being used to build a deeper connection with your customer
Moderator: Paul Jason, Chief Executive Officer, PGRI |
LOTTERY EXPO 2014; Panel Discussion: Retail Modernization drives Lottery Modernization
| Panelists: Daniel Cage, Chief Executive Officer, Linq3 Larry Colatosti, Director, Retail Sales, Ontario Lottery & Gaming Corp. Tom Dolan, Florida Lottery District Manager, Miami, Florida Lottery Mark Hagen, Category Manager Lottery, 7-Eleven Corp. Adam Perlow, Chief Executive Officer, Hudson Alley Software Susan Strouse, Vice President, Retail Business Development & Corporate Accounts, GTECH |
LOTTERY EXPO 2014- Panel Discussion: Monopoly Millionaires’ Club Onward and Upward
| Moderator: Rebecca Hargrove, Chief Executive Officer, Tennessee Education Lottery Corporation, Executive Vice President World Lottery Association (WLA) Panelists: Connie Laverty O’Connor, Senior Vice President & Chief Customer Officer, GTECH Corp. Terry Rich, Chief Executive Officer, Iowa Lottery Authority Steve Saferin, President Properties Group & Chief Creative Officer, Scientific Games Corp. Chuck Strutt, Executive Director, MUSL (Multi-State Lottery Association) |
LOTTERY EXPO 2014 -Panel Discussion: Creating the Brand messaging, promotional campaigns, and marketing strategies to support the Multi-Jurisdictional Games
| Moderator: Terry Rich, Chief Executive Officer, Iowa Lottery Panelists: Leslie Badger, VP Systems Marketing, Scientific Games Corp. Connie Bloss, Vice President Marketing, Pennsylvania Lottery Alice Garland, Executive Director, North Carolina Education Lottery John Martin, Assistant Director, Maryland Lottery Terry Presta, Executive Director, Kansas Lottery |
LOTTERY EXPO2013-May Scheve Reardon Executive Director, Missouri Lottery & Chair of Retailer Board, NASPL
May Scheve Reardon Keynote Speaker:Executive Director, Missouri Lottery & Chair of Retailer Board, NASPL Introduction & Framing the issues for Retail Executive Summit |
LOTTERY EXPO2013-Panel Discussion: Execution, Multi-State Collaboration: Moderator: Terry Rich, CEO, Iowa Lottery
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 Panel Discussion: Execution, Multi-State Collaboration: Review and assess the current state of multi-state game performance. What are the opportunities and obstacles to overcome in the path towards fresh, new, out-of-the-box, multi-state game concepts and promotional and marketing initiatives. What are some specific multi-state ideas and proposals that should be moved to the front-burner? What is the potential for national advertising & promotional initiatives; and standardized order-fulfilment/transaction processing?Moderator: Terry Rich, CEO, Iowa Lottery Panelists: Steve Saferin, President Properties Group and Chief Creative Officer, Scientific Games Chuck Strutt, Executive Director, Multi-State Lottery Association (MUSL) Henry Oakes, Sales Director, Geonomics Gregory Smith, Executive Director, Vermont Lottery |
LOTTERY EXPO 2013 Panel Discussion: Moderator: Scott Bowen, Commissioner, Michigan Lottery
 Moderator: Scott Bowen, Commissioner, Michigan Lottery Panel Discussion: Mega Millions: Retail Strategy Mega Millions is one of the two most powerful lottery brands in the U.S. How is Mega Millions going to evolve with the changes in the markets and consumer tastes? How will Mega Millions position itself for growth and success in a gaming category that will include an increasing variety of consumer options? How does the consumer view the new matrix change? Are there other potential product changes? How about changes in the way MM is distributed? What can we learn from the success of Lucky-for-Life? Are there ways to smooth a path for broader distribution, perhaps in multi-state chain stores that seek standardized processes? Moderator: Scott Bowen, Commissioner, Michigan Lottery Panelists: Charlie McIntyre, Executive Director, New Hampshire Lottery Nikki Orcutt, Deputy Director, Marketing, West Virginia Lottery Jessica Powell, Vice President of Marketing, GTECH Indiana Paul Sternburg, Executive Director, Massachusetts Lottery |
